Broilers: Supporting birds at critical stages of growth
Broiler production is characterised by rapid growth and a short production cycle. As performance losses are often difficult to recover later, preventive support should be aligned with key production stages.
The first critical period starts immediately after housing. Chicks must adapt to hatching procedures, transport, vaccination and a new environment. A strong start is essential for uniform growth and flock performance. During this phase, AmiVit GOLD can help support birds through this transition.
As growth accelerates, the skeletal system is exposed to increasing demands. Rapid weight gain can increase the risk of bone weaknesses if mineral metabolism is not adequately supported. MiaPhos, a complementary feed based on minerals and trace elements, is therefore commonly used during peak growth periods to support bone development and mineral utilisation.
Feed transitions represent another challenge. Changes between feeding phases can affect digestive stability and nutrient utilisation. Supporting intestinal function during these periods helps birds adapt more smoothly. Miarom Intest L, a liquid phytogenic product solution, is frequently applied during feed changes to support digestive performance.
Towards slaughter, metabolic health becomes increasingly important. The liver plays a central role in nutrient metabolism and overall performance. Supporting liver function before processing contributes to maintaining physiological balance and a healthy liver appearance. For this purpose, Livervital is often incorporated into finishing programmes.
Layers: Maintaining long-term productivity
In layer production, preventive programmes focus primarily on maintaining liver function and eggshell quality throughout the production cycle.
Fatty liver syndrome remains one of the most important metabolic challenges in high-performing flocks. Excessive fat accumulation in the liver can negatively affect performance and persistency of lay. Regular applications of Livervital help support liver metabolism during critical production phases.
Eggshell quality is equally important. As hens continuously transfer minerals into egg production, deficiencies in mineral metabolism can quickly result in downgraded or cracked eggs. A combination of MiaPhos and MiaCalcium PlusD is commonly used to support mineral utilisation and maintain shell strength.
These challenges often become more pronounced as flocks age, making preventive support an important tool for sustaining long-term productivity.
Additional support during predictable challenges
Heat stress, respiratory challenges and vaccinations are predictable events that can temporarily increase the physiological burden on the bird.
During periods of elevated temperatures or respiratory pressure, Miarom Classic L is commonly used to support flock resilience and help maintain performance.
Vaccination also increases metabolic and oxidative demands. Supporting birds before and after vaccination can help promote a smoother vaccination response. Vitamin E PrimeSelenium is therefore frequently included in vaccination programmes.
Preventive drinking water applications allow poultry producers to support birds before performance is affected. Whether the objective is a strong chick start, improved bone development, digestive stability, liver support or eggshell quality, targeted nutritional interventions can contribute to healthier flocks and more consistent production results.
For further details on the practical application of MIAVIT’s on-farm solutions for poultry, please contact our team at